Most homes that sell by owner do so in the first 30
days. Here are tips that can
help. However, if your home is still on the market by owner after
30 days, here are some of the pitfalls you may run into:
- You
may lack the knowledge to price your home competitively. Overpricing
your home can keep the right buyers from looking at your home. Underpricing
your home will result in a quick sale, but could cost you thousands.
- You
may not be objective about your home or be able to stage it for
showing to prospective buyers. Buyers are often not able to
look beyond defects that we tend to ignore in our own homes.
- You
may lack advertising experience and knowledge of optimum exposure.
Writing the wrong advertisement and running it in a publication
that does not address the proper target market for your home can
be a waste of money and valuable time.
- You
may spend money on unnecessary repairs to prepare your home for
the market. Often home sellers will spend hundreds of dollars
on repairs that have little visual impact, and miss the small items
that can make or break a sale.
- You
may be inexperienced in fielding buyers' objections. My many
years of experience selling homes has taught me to read buyers and
know almost intuitively what they respond to.
- You
may lack negotiation skills or be uncomfortable negotiating face-to-face
with the buyer. A real estate transaction involves several negotiations:
First on price and terms, then on inspection repair items, and occasionally
on last-minute details.
- You
may not always be available for showings. Buyers often want
to see a home at inconvenient times, and usually are uncomfortable
viewing a home when the seller is not available.
- You
may lack the knowledge to properly qualify a buyer for affordability,
motivation, and ability to close. My experience has taught me
how to provide creative means for non-qualifying buyers to afford
your home, convert non-motivated buyers to motivated buyers, or
to ask the proper questions to determine the closeability of your
buyers' offer.
- Your
buyers may not understand financing options, or may select an incompetent
lender. The combination of an incompetent lender and an uneducated
buyer can spell disaster for a real estate sale.
Call
or email today
for a free consultation to help sell your home!
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